When was the last time you updated the design of your website? If you think staying on trend means having a major overhaul of your website, you may feel daunted by the prospect of it and reluctant to take action. However, it’s often the small tweaks and changes along the way which add up and help you to stay on top of your game. Design Advisor have given you a good heads up with their new infographic on the latest web design trends — “Web Design Trends 2019 as Defined by 14 Case Studies”.
It’s always helpful to see what’s worked for someone else. These case studies are an eye-opener to some of the fantastic improvements various companies have seen in their website traffic, referrals, sales, and conversions. In some cases, it was a very small change which resulted in substantial profit increases. Some examples include changing the color of a call to action button, adding contact details, or decreasing the website’s loading time by a few seconds. Other changes were a bit more involved but well worth the effort, such as making the content more engaging, working on the overall layout or improving the search functionality.
As you look through these trends, you’ll be able to identify areas where your own website might be lacking. It could be your color palette, backgrounds, fonts or illustrations. Alternatively, maybe it’s your video elements and data storytelling that require some attention. The stats, facts, and tips contained in this infographic will give you ample scope and plenty of ideas to get you going.
In this internet-dominated day and age, your website is undoubtedly one of your business’s greatest assets. It’s the first port of call for the majority of your potential customers, so it stands to reason that keeping your website in top condition should be your main priority.
So let these fourteen case studies convince you of the benefits of staying abreast of the latest web design trends. And the next step after being convinced is to do something about it – over to you!